CDNI                                                        R. Krishnan
Internet Draft                                   Brocade Communications
Intended status: Informational                                    M. Li
Expires: November 2013                                    B. Khasnabish
                                                                ZTE USA
                                                                  C. Ge
                                                          China Telecom
                                                           May 26, 2013


   Best practices and Requirements for delivering Long Tail
   personalized content delivery over CDN Interconnections

                  draft-krishnan-cdni-long-tail-05.txt

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   carefully, as they describe your rights and restrictions with
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Conventions used in this document

   The key words "MUST", "MUST NOT", "REQUIRED", "SHALL", "SHALL NOT",
   "SHOULD", "SHOULD NOT", "RECOMMENDED", "MAY", and "OPTIONAL" in this
   document are to be interpreted as described in RFC-2119 [RFC2119].

Abstract

   The content desire of users is evolving from most popular to long
   tail personalized content. This document discusses the best
   practices and requirements for delivering long tail personalized
   content in CDN Interconnection scenarios.

Table of Contents


   1. Introduction...................................................2
   2. Conventions used in this document..............................3
   3. No Caching in CDNs.............................................3
   4. Benefits of HTTP Adaptive Streaming............................6
   5. Other techniques for delivering long tail personalized content.6
   6. Acknowledgements...............................................7
   7. References.....................................................7
      7.1. Normative References......................................7
      7.2. Informative References....................................7

1. Introduction

   Typically, the CDNI interface between CDNs is a long-haul backbone
   network where bandwidth is premium. For user content requests from
   the downstream CDN (dCDN), a cache in the dCDN addresses the CDNI
   bandwidth challenge by being able to serve the content from the dCDN
   and avoiding accessing the content from the upstream CDN (uCDN). The
   cache has limited storage space/processing power and relies on the
   fact that the same piece of content is of interest to a lot of
   users.

   Most popular content is of interest to a lot of users; examples are
   latest movies, latest catch-up episodes etc. A single copy of the
   content is delivered across CDNI to the cache; the content is




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   delivered to multiple users from the cache. Thus, most popular
   content is very amenable to caching.

   Long tail personalized content is of interest to only a few users;
   examples are documentaries, very old movies etc. Long tail
   personalized content is typically not shared by many users and
   caching of long tail personalized content could lead to cache
   thrashing issues. Thus, long tail personalized content is not
   amenable to caching.

   This document discusses the best practices and requirements for
   delivering long tail personalized content in CDN Interconnection
   scenarios. This will be pursued further in the second phase of the
   CDNI work.


2. Conventions used in this document

   The key words "MUST", "MUST NOT", "REQUIRED", "SHALL", "SHALL NOT",
   "SHOULD", "SHOULD NOT", "RECOMMENDED", "MAY", and "OPTIONAL" in this
   document are to be interpreted as described in RFC 2119 [RFC2119].

   This document reuses the terminology defined in:

      [I-D.ietf-cdni-problem-statement-08],

      [I-D.ietf-cdni-requirements-06],

      [I-D.ietf-cdni-framework-03], and

      [I-D.ietf-cdni-use-cases-10].

3. No Caching in CDNs

   Long tail personalized content is typically not shared by many users
   and not amenable to caching. Avoiding caching in the CDNs has the
   following benefits 1) Better cache utilization 2) Avoid unnecessary
   HTTP redirection.

   Each CDN has a local monitoring server which monitors the end user
   content usage in the CDN. By monitoring the content usage, each CDN
   determines whether or not the content should be cached locally in
   the CDN. Through the CDNI interface, each dCDN propagates this
   information to the uCDN(s). Thus, the uCDN(s) determine the dCDNs in
   which the content should be cached/not cached. This results in the
   following CDNI metadata interface requirement and request routing
   interface changes which are described in this draft.



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   An example interconnected CDN topology is depicted in Figure 1; CDN-
   A and CDN-B are uCDNs which have a relationship with the Content
   Service Provider(CSP). CDN-C, where the end users are connected, is
   a dCDN and has a local monitoring server.



                                +-------+
                                |  CSP  |
                                +-------+
                               /         \
                      ,--,--,--./           \,--,--,--.
                   ,-'          `-.       ,-'          `-.
                  ( CDN Provider A )     ( CDN Provider B )
                   `-.  (CDN-A) ,-'       `-. (CDN-B)  ,-'
                      `--'--'--'             `--'--'--'
                             \\            //
                              \\,--,--,--.//
                             ,-'          `-.
                            ( CDN Provider C )
                             `-. (CDN-C)  ,-'
                               `--'--'--'
                                   |
                              +------------+
                              | User Agent |
                              +------------+
                           === CDN Interconnect

                Figure 1: Interconnected CDNs with one dCDN


   Metadata interface requirement

     The CDNI Metadata Distribution interface shall provide indication
     by the dCDN to the uCDN whether the content should be cached or
     not cached in the dCDN. This information should be on a per URL
     basis. The default behavior would be to cache the content in the
     dCDN

   Referring to the example in Fig. 2, Section 3 [I-D.ietf-cdni-
   framework]; it shows Operator A as the uCDN and Operator B as the
   dCDN, where the former has a relationship with a content provider
   and the latter being the best CDN to deliver content to the end-
   user. Referring to the HTTP example in Fig. 3, Section 3.2 [I-
   D.ietf-cdni-framework];

   Request routing interface changes




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     Step 2: A Request Router for Operator A (which is the uCDN)
     processes the HTTP request. The HTTP URL metadata is looked up in
     a metadata database. For long tail personalized content, the
     metadata database lookup result indicates that the content should
     not be cached by the dCDN. The Request Router for Operator A
     recognizes that the end-user is best served by the uCDN without
     any caching the in dCDN and returns a 302 redirect message with
     the URL of Operator A delivery node. The end-user proceeds to
     retrieve the data from Operator A delivery node. This is
     illustrated in Figure 2 below.



         End-User                 Operator B(dCDN)           Operator A(uCDN)
             |DNS cdn.csp.com          |                         |
             |-------------------------------------------------->|
             |                         |                         |(1)
             |IPaddr of A's Request Router                       |
             |<--------------------------------------------------|
             |                         |                         |
             |HTTP cdn.csp.com         |                         |
             |-------------------------------------------------->|
             |                         |                         |(2)
             |302 URL of Operator A delivery node                |
             |<--------------------------------------------------|
             |                         |                         |
             |DNS Operator A delivery node                       |
             |-------------------------------------------------->|
             |                         |                         |(3)
             |IPaddr of Operator A's Delivery Node               |
             |<--------------------------------------------------|
             |                    |                         |
             |Data Request             |                         |
             |-------------------------------------------------->|
             |                         |                         |(4)
             |Data Response            |                         |
             |<--------------------------------------------------|
             |                    |                         |

   Figure 2: Request Routing interface for long tail personalized content


   Logging and Auditing requirements

      Work in progress






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4. Benefits of HTTP Adaptive Streaming

   As discussed before, long tail personalized content is not amenable
   to caching. Also, there is heavy asymmetric usage of the network
   between peak and quiet hours, where the peak hour load is much
   higher than the quiet hour load. These create unique bandwidth
   challenges across CDNI.  HTTP Adaptive Streaming (HAS), which can
   adapt to network congestion, is ideally suited for delivering long
   tail personalized content across interconnected CDNs.

5. Other techniques for delivering long tail personalized content

   Approach 1

   If the uCDN has a charging agreement with the dCDN that the dCDN
   pays fixed monthly money to uCDN (no matter how much traffic they
   exchange each month) and the CDN has enough storage capacity, the
   cache control of the long tail content is not that necessary, but
   let each CDN decide whether to cache the content or not locally. If
   the user request is redirected to dCDN but the dCDN does not cache
   the content, the dCDN can acquire the content from its uCDN.

   Approach 2

   If static control is desired for long tail content, the CSP can
   assign a second-level domain name for such kind of content, e.g.
   nocache.example.com/contentID, so that when this content is injected
   into CDNI system, CDN would determine whether to cache it or not
   according to this domain name.

   Approach 3

   So far, what has been discussed is streaming delivery of long tail
   personalized content. Caching in the end user device is another
   technique which can be used to address the bandwidth challenges
   created by streaming delivery of long tail personalized content over
   CDNI. This introduces a new model for long tail personalized content
   delivery. The various components of this model can be defined as
   1)End user chooses the content to watch 2) The content is downloaded
   in the background and cached in the end user device 3)End user is
   notified of content availability. This model is typically applicable
   for long form content where the overhead in managing a background
   download is justifiable.

   Caching in the end user device can have potential DRM issues which
   can be addressed using the following techniques 1) The content can
   be   accessed by the end user only for playback 2) The content has a



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   time expiry after which it destructs itself 3) In the case of end
   user   device loss, the content destructs itself.

6. Acknowledgements

   The authors would like to thank Francois Le Faucheur, Kevin Ma, Jin
   Weiyi and Ben Niven-Jenkins for their input.

7. References

7.1. Normative References

   [1]   Bradner, S., "Key words for use in RFCs to Indicate
         Requirement Levels", BCP 14, RFC 2119, March 1997.

   [2]   Crocker, D. and Overell, P.(Editors), "Augmented BNF for
         Syntax Specifications: ABNF", RFC 2234, Internet Mail
         Consortium and Demon Internet Ltd., November 1997.

   [RFC2119] Bradner, S., "Key words for use in RFCs to Indicate
             Requirement Levels", BCP 14, RFC 2119, March 1997.

   [RFC2234] Crocker, D. and Overell, P.(Editors), "Augmented BNF for
             Syntax Specifications: ABNF", RFC 2234, Internet Mail
             Consortium and Demon Internet Ltd., November 1997.

7.2. Informative References

   [I-D.ietf-cdni-framework]L. Peterson et al., "Framework for CDN
   Interconnection", http://www.ietf.org/id/draft-ietf-cdni-framework-
   03.txt, February 2013.

   [I-D.ietf-cdni-problem-statement]B. Niven-Jenkins et al., "Content
   Distribution Network Interconnection (CDNI) Problem
   Statement", http://tools.ietf.org/id/draft-ietf-cdni-problem-
   statement-08.txt, June 2012, and
   http://datatracker.ietf.org/doc/rfc6707/, Sep. 2012.

   [I-D.ietf-cdni-requirements]K. Leung et al., "Content Distribution
   Network Interconnection (CDNI) Requirements",
   http://www.ietf.org/id/draft-ietf-cdni-requirements-06.txt, April
   2013.

   [I-D.ietf-cdni-use-cases]Bertrand, G. et al., "Use Cases for Content
   Delivery Network Interconnection", http://tools.ietf.org/id/draft-
   ietf-cdni-use-cases-10.txt, August 2012,
   http://datatracker.ietf.org/doc/rfc6770/, November, 2012



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Authors' Addresses

   Ram Krishnan
   Brocade Communications
   San Jose, 95134, USA

   Phone: +001-408-406-7890
   Email: ramk@brocade.com

   Mian Li
   ZTE Corporation
   Nanjing,   210012
   China

   Phone:
   Email: li.mian@zte.com.cn

   Bhumip Khasnabish
   ZTE Corporation
   New Jersey, 07960, USA

   Phone: +001-781-752-8003
   Email: bhumip.khasnabish@zteusa.com, vumip1@gmail.com


   Chen Ge
   China Telecom
   109 West Zhongshan Ave
   Guangzhou, Tianhe District, China

   Phone:
   Email: cheng@gsta.com

















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